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Sensafect (05158) - Veterinary Earlier & more accurate test for detection of bacterial infections in animals There are currently no reviews for this Innovation.
| Sensafect (05158) - Veterinary
Earlier & more accurate test for detection of bacterial infections in animals |
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Sensafect Infection Surveillance Probe: Allowing veterinary personnel earlier and more accurate detection and monitoring of bacterial infections. |
 Annual Sales Forecast for USA * | Innovation Status |
Idea |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
Development
Status |
Proprietary
Protection Status |
Concept
Score |
| Ultra Low |
$1 |
$81,000 |
$410,000 |
1 of 5
In Development
|
2 of 5
Patent Pending
|
54 29 is
Average
|
| Low Support |
$980,000 |
$2.1 M |
$4.2 M |
| Medium Support |
$7.6 M |
$14.5 M |
$24.7 M |
| High Support |
$21.3 M |
$39.0 M |
$66.0 M |
Remaining Time & Cost to First Sale |
| Ultra High |
$39.3 M |
$72.5 M |
$122.0 M |
Unknown
|
Unknown
|
Sensafect (05158) - Veterinary
- Earlier & more accurate test for detection of bacterial infections in animals
Final Decision Maker: Veterinarians
Sensafect Infection Surveillance Probe: For earlier and more accurate detection and monitoring of bacterial infections in animals.
Bacteria have surprisingly sophisticated methods for communicating with other bacteria. In most species of bacteria, individual bacteria secrete molecules known as "quorum sensors" to signal their presence to other bacteria. Once a bacterium receives notice that its bacterial "allies" are nearby, the bacteria transform from fairly harmless individuals into a rapidly dividing infectious colony. While this strategy is often beneficial to the bacteria, it is experienced by animals as serious infection and harmful biofilm formation.
Sensafect Infection Surveillance Probe allows veterinarians to use bacteria's communication system to detect, monitor, and defeat infections - even before the bacteria begin harmful colonization. The patent-pending Sensafect Infection Surveillance Probe is specially designed to recognize the most common bacterial quorum sensors. When it detects the presence of these bacterial molecules, the Sensafect Infection Surveillance Probe sends a fluorescent signal to the veterinary care provider to indicate the stage and severity of a bacterial infection.
The serious bacterial disease mastitis affects more than half of all US dairy cows and costs the dairy industry more than $180 per cow annually. Currently, mastitis is detected using tests that rely on the establishment and expansion of bacterial colonies in cow udders. Sensafect Infection Surveillance Probe could provide earlier detection of mastitis so that it can be treated before serious problems arise with the animal's health and milk production.
The primary inventor of this technology is a former Fulbright Scholar (one of the most prestigious awards programs worldwide) and world-renowned expert in molecular biology and its application to the improvement of human health.
| $25 for 1 test | Seeking: Purchase |
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* Consumption sales forecast. Does not include "Random" events or "Inventory Fill". Forecast is for Year 1 for Large or Year 2 for Small Companies.
Forecast should be read as ..."With Low marketing support there is an 80% odds of achieving sales of at least... |
| Listing #: USA.76.012110.001 |
Page 1 of 5 |
Date Posted: 2010-02-01 |
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| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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Report Assumptions and Inventor(s) Commentary
|
|
| Inventor(s) Assumptions |
"Most Likely"
Estimate |
Confidence |
Inventor(s) Commentary
Data Source or Basis for Assumptions |
| # of Possible Final Decision Makers |
70,000 |
30% |
American Veterinary Medical Association website states number of 93,047 positions but reduced because some vets hold multiple positions.
|
| Revenue per First Purchase |
$1,500.00 |
10% |
Assuming that 25% of animal appointments would include doing a test. Assuming vets had about 8 visits per day, therefore 60 tests would be done per month. |
| % that will Repeat |
60% |
10% |
Based on reference data provided for industrial consumable products but increased slightly due to this being the accepted practice for detection of infection. |
| Number of Annual Repeats |
11 |
10% |
Assuming monthly purchasing of tests. |
| Revenue per Repeat Purchase |
$1,500.00 |
10% |
Same as first purchase. Assuming that the number of animals tested would not vary too much per month and tests would be purchased on a monthly basis. |
| Reseller (Trade) Margin |
N/A |
N/A |
|
| Producer Profit (EBITD) |
18% |
30% |
Based on reference data provided. |
| |
| Innovation Status |
|
Development
Status |
1 of 5
In Development
|
Prototypes developed and initially tested but further prototype development and testing is required for this market. |
| Cost to First Sale (remaining) |
Unknown |
10% |
unknown |
| Time to First Sale (remaining) |
Unknown |
10% |
unknown |
| Confidence in Concept Claims made in description |
30% |
Largely based on Eureka! form completed by the licensing officer for the technology, but expanded upon by Eureka! personnel. |
Proprietary
Protection Status |
2 of 5
Patent Pending
|
US patent pending |
| Concept Score & Diagnostics |
|
|
| Concept Diagnostics |
Red |
Yellow |
Green |
| Percentile Group |
Bottom 40% |
Middle 40% |
Top 20% |
| Overt Benefit |
|
 |
|
| Reason to Believe |
|
|
|
| Dramatic Difference |
|
|
 |
|
| Listing #: USA.76.012110.001 |
Page 2 of 5 |
Date Posted: 2010-02-01 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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Inventor Commentary & Alternative Development Scenarios
|
|
| Inventor(s) Sales Goals |
| Minimum Goal |
$- |
Current GOAL |
$- |
Schematic showing quorum sensor molecule binding to fluorescent reporter protein |
Inventor(s) Commentary:
NOTE: This innovation is represented by The Ohio State University and was input by the Planet Eureka! Team who is solely responsible for its content. All cost and pricing information was estimated by the Planet Eureka! Team. To access more complete information simply click on “Link to Website With More Complete Info” or on “Email Inventor(s)” on the bottom of page 1 of this report. |
|
CURRENT SALES FORECAST |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$1 |
$81,000 |
$410,000 |
| Low Support |
$980,000 |
$2.1 M |
$4.2 M |
| Medium Support |
$7.6 M |
$14.5 M |
$24.7 M |
| High Support |
$21.3 M |
$39.0 M |
$66.0 M |
| Ultra High |
$39.3 M |
$72.5 M |
$122.0 M |
If MARKETING CONCEPT Improved (Increase Concept Score by +20 Points) |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$1 |
$110,000 |
$560,000 |
| Low Support |
$1.4 M |
$3.0 M |
$5.7 M |
| Medium Support |
$10.6 M |
$19.8 M |
$34.0 M |
| High Support |
$29.3 M |
$53.8 M |
$89.9 M |
| Ultra High |
$54.2 M |
$99.6 M |
$166.7 M |
If PRODUCT/SERVICE Improved (Increase Repeat Rate & Number of Repeats by 30% and Revenue Per Purchase 20%) |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$1 |
$140,000 |
$750,000 |
| Low Support |
$1.7 M |
$3.9 M |
$8.0 M |
| Medium Support |
$13.9 M |
$27.0 M |
$46.9 M |
| High Support |
$38.5 M |
$73.1 M |
$124.7 M |
| Ultra High |
$70.9 M |
$134.2 M |
$232.0 M |
If MARKETING CONCEPT and PRODUCT/SERVICE Improved (Increase Concept +20 Points, Repeat Rate & Number of repeats by 30% and Revenue per purchase 20%) |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$2 |
$200,000 |
$1.1 M |
| Low Support |
$2.4 M |
$5.4 M |
$10.7 M |
| Medium Support |
$19.3 M |
$37.5 M |
$65.1 M |
| High Support |
$53.2 M |
$102.1 M |
$173.3 M |
| Ultra High |
$98.0 M |
$184.9 M |
$312.3 M |
|
| Listing #: USA.76.012110.001 |
Page 3 of 5 |
Date Posted: 2010-02-01 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
|
Additional Details
|
|
| Fair Market Royalty (%) |
| |
Conservative - 80% Odds
Royalty Percentage |
Most Likely - 50% Odds
Royalty Percentage |
Aggressive - 20% Odds
Royalty Percentage |
| At CURRENT State & Status |
1.8% |
2.6% |
3.4% |
Sales & Marketing
Support Level |
Annual Inventor Royalty Revenue |
3 Year Value
to Inventor
If 50% Odds |
| 80% Odds |
50% Odds |
20% Odds |
| Ultra Low Support |
$1,500 |
$3,800 |
$7,400 |
$12,000 |
| Low Support |
$25,000 |
$54,000 |
$89,000 |
$160,000 |
| Medium Support |
$180,000 |
$350,000 |
$550,000 |
$1.0 M |
| High Support |
$480,000 |
$940,000 |
$1.5 M |
$2.8 M |
| Ultra High Support |
$900,000 |
$1.7 M |
$2.8 M |
$5.2 M |
| Sales & Marketing Support Level Assumptions |
| Sales & Marketing Support Level Assumptions |
Sample Numbers |
% Aware x
% Distribution
(Aware & Able) |
Inventor
Confidence |
| % Distribution |
% Awareness |
| Ultra Low Support (Word of Mouth) |
5% |
3% |
0.2% |
% |
| Low Support (Small Company) |
20% |
10% |
2% |
N/A |
| Medium Support (Medium Sized Company) |
50% |
25% |
13% |
N/A |
| High Support (Large Company) |
75% |
45% |
34% |
N/A |
| Ultra High Support (Mega or Niche) |
90% |
70% |
63% |
N/A |
|
Graph of EQUIVALENT (Awareness x Distribution) Combinations
 |
NAICS Industry Codes
For This Invention |
| 32541 - Pharmaceutical and Medicine Manufacturing |
| 33451 - Navigational, Measuring, Electromedical, and Cont... |
| 54171 - Research and Development in the Physical, Enginee... |
| 54194 - Veterinary Services |
| |
|
| Patent Numbers that apply to this Product/Service |
| 11/789,479 |
| |
| |
| |
| |
|
| Inventor(s) PEDIGREE |
| Years EXPERIENCE in related industry |
- |
| GRANTED Patents |
- |
| Licensing Deals SIGNED |
- |
| Innovations that have SHIPPED |
- |
|
For USA Patents: Utility Patent = 7 digit number, Design Patent starts with D, Planet Patent starts with PP. Provisional Application "61/xxx,xxx", Non provisional application "12/xxx,xxx", Design patent application "29/xxx,xxx"
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CAUTION: This Merwyn Business Simulation Research Report includes no warranty or guarantee. Results and opinions should be considered rough and directional in nature. This is because the report is based upon inventor-supplied data and simplified modeling methods. If you are looking to invest, distribute, purchase or become involved with this innovation, in any way, we strongly urge you to validate the inventor data and sales forecasts BEFORE committing yourself or your resources. Merwyn Research, Inc. shall not be responsible for any liability or damages arising out of the failure to perform such investigation and validation. Changes in the concept description, product, pricing, or input assumptions will almost certainly change results.
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| Listing #: USA.76.012110.001 |
Page 4 of 5 |
Date Posted: 2010-02-01 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
|
Additional Forecasts for Other Countries
|
|
 Annual Sales - Probability Forecast - Canada |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$0 |
$13,000 |
$65,000 |
| Low Support |
$160,000 |
$340,000 |
$660,000 |
| Medium Support |
$1.2 M |
$2.3 M |
$3.9 M |
| High Support |
$3.4 M |
$6.2 M |
$10.5 M |
| Ultra High |
$6.2 M |
$11.5 M |
$19.3 M |
 Annual Sales - Probability Forecast - United Kingdom |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$0 |
$23,000 |
$110,000 |
| Low Support |
$280,000 |
$600,000 |
$1.2 M |
| Medium Support |
$2.1 M |
$4.1 M |
$7.0 M |
| High Support |
$6.0 M |
$11.0 M |
$18.6 M |
| Ultra High |
$11.0 M |
$20.4 M |
$34.3 M |
Forecast are calculated based on population, (PPP) purchasing power parity, International Trade, Urbanization and the Human Growth Index.
Forecast can be skewed for some industries, so for best results, adjusting the number of final decision makers for every country is recommended.
| Listing #: USA.76.012110.001 |
Page 5 of 5 |
Date Posted: 2010-02-01 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
|
