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Hurricane Harness- Seat Belt Protection for Home, Mobile Home and Business
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Hurricane Harness- Seat Belt Protection for Home, Mobile Home and Business
Hurricane Roof Protection for Owners of homes,mobile homes,businesses
Hurricane resisting building roof structure tie-down protection for homes, mobile homes,commercial and industrial buildings. "Seat Belt Protection" before the storm crashes.
Annual Sales Forecast for USA * Innovation Status Idea
Sales & Marketing
Support Level
Conservative
80% odds
of selling
Most Likely
50% odds
of selling
Aggressive
20% odds
of selling
Development
Status
Proprietary
Protection Status
Concept
Score
Ultra Low $74 $10.0 M $53.2 M 5 of 5
Shipping & Selling
5 of 5
Granted Patent Claims
46
29 is
Average
Low Support $140.9 M $280.9 M $496.8 M
Medium Support $1.2 B $1.9 B $2.9 B
High Support $3.4 B $5.2 B $7.7 B Remaining Time & Cost to First Sale
Ultra High $6.3 B $9.8 B $14.3 B < 6 months $10k-$100k
Hurricane Harness- Seat Belt Protection for Home, Mobile Home and Business - Hurricane Roof Protection for Owners of homes,mobile homes,businesses
Final Decision Maker: Residential Home, Mobile home, Business Owners, Building Contractors, Roofers, Window Shutter Distributors/ Installers, Disaster response personel, Others.

The first of its type, Hurricane Harness Corporation provides a comprehensive and integrated suite of health, safety, and environmental protection services to protect America's families, workers, and assets from complete devastation caused by a major hurricane.

In the past 3 years, we've brought together the best people, services, and experience and consolidated them into America's first line of defense against hurricane high wind damage.

Hurricane Harness is the registered trademark of the Hurricane Harness Corporation.

Hurricane Harness is a patented over the roof tie-down system designed and engineered for securing roof assemblies down to their foundation. The Harness provides homeowners, business employee's or a coalition of service providers the provisions to protect the home or work place against roof blow-offs once a hurricane warning has been announced.

Our patented features cover all-ways of temporarily securing a roof assembly directly down to the foundation. Our recent patent application covers all-ways of temporarily securing all interlocking metal pan roof systems directly down to the foundation.

Tests conducted by Clemson University's wind engineering research center, found Hurricane Harness as a viable alternative and affordable means of retrofitting  which can be easily applied to strengthen roof to wall connections and wall to foundation connections. The test summary indicates the strength of Hurricane Harness exceeds the forces of a category 5 hurricane,(155) mph winds.

The home improvement specialist, Bob Villa, views the Hurricane Harness as the next generation of "Seat Belts" for the home and business.

The Friends of Florida Historical Society considers the use of Hurricane Harness as a "viable temporary option for roofs and porches where any architectural style where the building is unsecured by other means. The anchoring systems are physically and visually unobtrusive when used appropriately".

  
The general population of Americans live within 50 miles of the coastline. We assume a large market potential exists to provide Hurricane Harness product and services to the community of homes, mobile homes and businesses.

 

$3,000 for 8 units; 8- 80 ft. straps with all associated hardware installedSeeking: Research, Purchase, Investment, Distribution

* Consumption sales forecast. Does not include "Random" events or "Inventory Fill". Forecast is for Year 1 for Large or Year 2 for Small Companies.
  Forecast should be read as ..."With Low marketing support there is an 80% odds of achieving sales of at least...
Listing #: USA.76.121909.001 Page 1 of 5 Date Posted: 2009-12-30
©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911

Report Assumptions and Inventor(s) Commentary
Inventor(s) Assumptions "Most Likely"
Estimate
Confidence Inventor(s) Commentary
Data Source or Basis for Assumptions
# of Possible Final Decision Makers 35,000,000 80% The state of Florida, with coasts along the Atlantic and the Gulf,is historically the most vulnerable. In Miami-Dade County alone, the population estimate is 2,398,245. 
Revenue per First Purchase $3,000.00 80% Based on prior sales; cost of goods sold, revenue from installations. 
% that will Repeat 75% 80% Home/business owners look for us to insure their protection in the event of a storm.Services to reinstalled,June 1st.$125.00, Removal/store,Nov.30th,$125.00. 
Number of Annual Repeats 3 80% In Florida,we have 42 clients out of which 38 require our re-installation services at the start of the season. Of the 38, 29 require our services to remove and store the equipment. 
Revenue per Repeat Purchase $250.00 80% Historically,clients have bonded with our program and feel a level of comfort each season knowing personnel are on standby monitoring storm developments, and disaster response. 
Reseller (Trade) Margin N/A N/A  
Producer Profit (EBITD) 35% 80% Rule of thumb; 1/3 COG, 1/3 Prof & OH, 1/3 labor. 
 
Innovation Status
Development
Status
5 of 5
Shipping & Selling
Product is engineered and tested in both controlled,uncontrolled environments. Several beta site locations throughout the US are standing testimonials to our products performance.
Cost to First Sale (remaining) $10k-$100k 80% Distributor; training and Licensing, assumption 1st. year marketing estimate $25-$50,000. Inventory not required but recommended for a lower price structure for bigger return.
Time to First Sale (remaining) < 6 months 80% The innovative design to protect mobile home units captured 18 sales the first 2 weeks of publication in community monthly media circular. 
Confidence in Concept Claims made in description 90% Components are designed,engineered and tested. Our patents in combination of parts or combined, as used in a hurricane resisting building roof structure tie-down are protected. 
Proprietary
Protection Status
5 of 5
Granted Patent Claims
Hurricane Resisting Building Roof Structure Tie-down protection for site built homes, businesses or manufactured homes, including all metal pan interlocking roof systems. 
Concept Score & Diagnostics
Merwyn Concept Score
With Confidence Bands
Pessimistic
80% odds
of at Least
Most Likely
50% odds
of at Least
Optimistic
20% odds
of at Least

31%

46%

61%
Concept Diagnostics Red Yellow Green
Percentile Group Bottom 40% Middle 40% Top 20%
Overt Benefit
Reason to Believe
Dramatic Difference
Listing #: USA.76.121909.001 Page 2 of 5 Date Posted: 2009-12-30
©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911

Inventor Commentary & Alternative Development Scenarios
Inventor(s) Sales Goals
Minimum Goal $2 M Current GOAL $3.9 M
Member; "Family Gallery of Homes" (Hurricane Jeanne) Loss; 6 bundles of shingles.
Inventor(s) Commentary:
A recent study conducted by Harvard School of Public Health discovered nearly 31% of residents living in hurricane-prone areas,if ordered to evacuate they would not leave.Over half,56% feel the roads would be to dangerous,33% fear their possessions would be stolen,more than one in four 27% do not want to leave their pet unattended. Public officials need to be concerned, the further away we get from the 2004-2005 hurricane seasons, the more complacent families become and less willing to evacuate.
CURRENT SALES FORECAST
 
Sales & Marketing
Support Level
Conservative
80% odds
of selling
Most Likely
50% odds
of selling
Aggressive
20% odds
of selling
Ultra Low $74 $10.0 M $53.2 M
Low Support $140.9 M $280.9 M $496.8 M
Medium Support $1.2 B $1.9 B $2.9 B
High Support $3.4 B $5.2 B $7.7 B
Ultra High $6.3 B $9.8 B $14.3 B
If MARKETING CONCEPT Improved
(Increase Concept Score by +20 Points)
Sales & Marketing
Support Level
Conservative
80% odds
of selling
Most Likely
50% odds
of selling
Aggressive
20% odds
of selling
Ultra Low $110 $14.8 M $78.1 M
Low Support $208.8 M $411.2 M $712.2 M
Medium Support $1.8 B $2.8 B $4.1 B
High Support $5.1 B $7.7 B $10.9 B
Ultra High $9.4 B $14.4 B $20.3 B
If PRODUCT/SERVICE Improved
(Increase Repeat Rate & Number of Repeats by 30% and Revenue Per Purchase 20%)
Sales & Marketing
Support Level
Conservative
80% odds
of selling
Most Likely
50% odds
of selling
Aggressive
20% odds
of selling
Ultra Low $89 $11.8 M $65.6 M
Low Support $166.9 M $343.3 M $612.2 M
Medium Support $1.4 B $2.3 B $3.6 B
High Support $4.0 B $6.3 B $9.6 B
Ultra High $7.4 B $11.8 B $18.0 B
If MARKETING CONCEPT and PRODUCT/SERVICE Improved
(Increase Concept +20 Points, Repeat Rate & Number of repeats by 30% and Revenue per purchase 20%)
Sales & Marketing
Support Level
Conservative
80% odds
of selling
Most Likely
50% odds
of selling
Aggressive
20% odds
of selling
Ultra Low $130 $17.3 M $94.5 M
Low Support $246.8 M $494.6 M $891.8 M
Medium Support $2.1 B $3.4 B $5.2 B
High Support $5.9 B $9.2 B $13.6 B
Ultra High $11.0 B $17.3 B $25.6 B
Listing #: USA.76.121909.001 Page 3 of 5 Date Posted: 2009-12-30
©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911

Additional Details
Fair Market Royalty (%)
  Conservative - 80% Odds
Royalty Percentage
Most Likely - 50% Odds
Royalty Percentage
Aggressive - 20% Odds
Royalty Percentage
At CURRENT State & Status 3.9% 7.7% 11.9%
Sales & Marketing
Support Level
Annual Inventor Royalty Revenue 3 Year Value
to Inventor
If 50% Odds
80% Odds 50% Odds 20% Odds
Ultra Low Support $470,000 $1.4 M $3.0 M $4.2 M
Low Support $8.3 M $19.8 M $35.7 M $59.3 M
Medium Support $64.1 M $133.1 M $222.7 M $399.4 M
High Support $180.2 M $360.6 M $595.8 M $1.1 B
Ultra High Support $325.8 M $683.5 M $1.1 B $2.1 B
Sales & Marketing Support Level Assumptions
Sales & Marketing Support Level Assumptions Sample Numbers
% Aware x
% Distribution
(Aware & Able)
Inventor
Confidence
% Distribution % Awareness
Ultra Low Support
(Word of Mouth)
5% 3% 0.2% N/A
Low Support
(Small Company)
20% 10% 2% N/A
Medium Support
(Medium Sized Company)
50% 25% 13% N/A
High Support
(Large Company)
75% 45% 34% N/A
Ultra High Support
(Mega or Niche)
90% 70% 63% %
Graph of EQUIVALENT (Awareness x Distribution) Combinations
NAICS Industry Codes
For This Invention
23611 - Residential Building Construction
23819 - Other Foundation, Structure, and Building Exterio...
23899 - All Other Specialty Trade Contractors
33251 - Hardware Manufacturing
33999 - All Other Miscellaneous Manufacturing
Patent Numbers that apply to this Product/Service
 12/153047
 5,537,786
 5,881,499
 5,579,794
 5,791,090
Inventor(s) PEDIGREE
Years EXPERIENCE in related industry 2-40 ea.
GRANTED Patents 3
Licensing Deals SIGNED 0
Innovations that have SHIPPED 42
For USA Patents: Utility Patent = 7 digit number, Design Patent starts with D, Planet Patent starts with PP. Provisional Application "61/xxx,xxx", Non provisional application "12/xxx,xxx", Design patent application "29/xxx,xxx"
CAUTION: This Merwyn Business Simulation Research Report includes no warranty or guarantee. Results and opinions should be considered rough and directional in nature. This is because the report is based upon inventor-supplied data and simplified modeling methods. If you are looking to invest, distribute, purchase or become involved with this innovation, in any way, we strongly urge you to validate the inventor data and sales forecasts BEFORE committing yourself or your resources. Merwyn Research, Inc. shall not be responsible for any liability or damages arising out of the failure to perform such investigation and validation. Changes in the concept description, product, pricing, or input assumptions will almost certainly change results.
Listing #: USA.76.121909.001 Page 4 of 5 Date Posted: 2009-12-30
©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911

Additional Forecasts for Other Countries
Annual Sales - Probability Forecast - Canada
Sales & Marketing
Support Level
Conservative
80% odds
of selling
Most Likely
50% odds
of selling
Aggressive
20% odds
of selling
Ultra Low $12 $1.6 M $8.4 M
Low Support $22.3 M $44.5 M $78.7 M
Medium Support $190.8 M $304.7 M $455.9 M
High Support $534.8 M $830.0 M $1.2 B
Ultra High $996.5 M $1.6 B $2.3 B
Annual Sales - Probability Forecast - United Kingdom
Sales & Marketing
Support Level
Conservative
80% odds
of selling
Most Likely
50% odds
of selling
Aggressive
20% odds
of selling
Ultra Low $21 $2.8 M $15.0 M
Low Support $39.6 M $79.0 M $139.7 M
Medium Support $338.5 M $540.7 M $808.9 M
High Support $948.9 M $1.5 B $2.2 B
Ultra High $1.8 B $2.8 B $4.0 B
Forecast are calculated based on population, (PPP) purchasing power parity, International Trade, Urbanization and the Human Growth Index.
Forecast can be skewed for some industries, so for best results, adjusting the number of final decision makers for every country is recommended.
Listing #: USA.76.121909.001 Page 5 of 5 Date Posted: 2009-12-30
©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911
©2009-2010. Eureka! Institute. Inc. All Rights Reserved. Used under license by Merwyn Research, Inc. Patents Granted or Pending www.Merwyn.com
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