Space Port - Cookware Lid Dock

Space Port - Cookware Lid Dock

Space-Saving Crockery Lid Storage for Kitchens

A unique, easy way to dock cookware lids by hiding and organizing them conveniently on the underside of a kitchen cupboard - freeing up 50% or more space.

Annual Sales Forecast for USA *				Innovation Status		Idea
Sales & Marketing Support Level	Conservative 80% odds of selling	Most Likely 50% odds of selling	Aggressive 20% odds of selling	Development Status	Proprietary Protection Status	Concept Score
Ultra Low	$1	$120,000	$780,000	2 of 5 Successful Prototypes	2 of 5 Patent Pending	35 29 is Average
Low Support	$1.7 M	$3.7 M	$7.0 M
Medium Support	$14.8 M	$25.8 M	$40.8 M
High Support	$42.3 M	$69.9 M	$108.8 M	Remaining Time & Cost to First Sale
Ultra High	$78.7 M	$133.0 M	$203.9 M	6 mos-1 yr	$10k-$100k

Space Port - Cookware Lid Dock - Space-Saving Crockery Lid Storage for Kitchens

Final Decision Maker: Kitchen owners

Get more space in the heart of your home - your kitchen.

Put an end to the worst source of clutter there - your pot and pan lids.

Organize those lids in a place that's both hidden and handy - under your upper cupboards.

You deserve all 3 benefits - more free space, better organization and greater convenience.

The Space Port takes an universal challenge and solves it in a completely unique way

that gives you 50% more prime-kitchen-real estate inside your cupboard

(. . . or 100% of your drawer, if that's where you keep lids).

Instead of having to rummage through an unruly pile, now you can dock your lids neatly and discreetly on the underside of your cupboard. See at a glance which lid you want and just grab it.

Others try, but have to sacrifice one benefit to give you another.

Like, pull-out racks . . . that take up twice the space; or hanging racks that "grace" the walls and ceilings of a kitchen,

- dangling for all to see, - (hopefully, your stuff matches and looks nice!)

They're trying to store lids vertically.

The Space Port, docks lids horizontally, cloaked behind the lip that's found on the underside of most cupboards.

The Space Port saves time. Lids are securely docked "bottoms up" within a loop of elastic

- the lid handle resting in the middle. Just pull back one side of the band to slide a lid in or out of the loop.

There's no wrestling with "The Pile" - it's all right there.

The Space Port saves energy. When you use a lid - it traps heat so foods cook better - faster.

But the thought of "The Pile" is enough to deter a cook from using that lid.

Now - there's no excuse.

The Space Port is needed now more than ever. Folks are moving from larger homes to smaller ones

and with them, all their stuff. This begs the question, "Now, where do I put this?!"

The Space Port helps answer that question - buying you more space where it counts the most.

The prototype of the Space Port has been used successfully for years without a hitch by its inventor, Shannon Jensen.

Shannon competed in the NY "American Inventor" tryouts and was chosen from thousands.

You can teleport on over to www.wix.com/adventureisle/spaceport for a video ad and more info.

$9.95 for Space Port Installation Kit - covers the bottom of one cupboard. Seeking: Research, Purchase, Investment, Distribution, Manufacturing/R&D

Email Inventor(s)

Link to Website With More Info

Link to YouTube Video

* Consumption sales forecast. Does not include "Random" events or "Inventory Fill". Forecast is for Year 1 for Large or Year 2 for Small Companies.
Forecast should be read as ..."With Low marketing support there is an 80% odds of achieving sales of at least...

Listing #: USA.76.091209.002	Page 1 of 5	Date Posted: 2009-09-30
©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911

Report Assumptions and Inventor(s) Commentary

Inventor(s) Assumptions	"Most Likely" Estimate	Confidence	Inventor(s) Commentary Data Source or Basis for Assumptions
# of Possible Final Decision Makers	105,243,000	50%	Based on the number of households, food service restaurants based on the US census data.
Revenue per First Purchase	$15.00	50%	Ideally, kits retail for $15 with a $9.95 sale price. Consumers can purchase more than one set at a time.
% that will Repeat	35%	40%	The SP should last indefinitely, but buyers "putting their toe in the water" may buy 1 and return for more. Also - people move. Color schemes may change. Gift giving also factors.
Number of Annual Repeats	2	40%	I listed Low and Likely the same because if someone is going to complete their set, it would only happen once. I went with 2 for Optimistic with gift-giving in mind.
Revenue per Repeat Purchase	$15.00	50%	Low - testers only need one other kit. Likely - testers need a total of 4 kits. Optimistic - buyers buy full set at full price as gift; because they moved to new home or as upgrade
Reseller (Trade) Margin	50%	20%	Sounds like this one depends on who the reseller is. This could be sold at a Specialty Retailer ie: Bed Bath and Beyond for individual purchase or to say - Thomasville Furniture.
Producer Profit (EBITD)	14%	30%	I used the plastics category from the data which averaged 13.7%. While production costs should be low, the greater advantage is in distribution. Kits would be light and compact.

Innovation Status
Development Status	2 of 5 Successful Prototypes		I put a Space Port prototype in years ago and have been using it daily since.
Cost to First Sale (remaining)	$10k-$100k	30%	The components are extremely simple. I designed this so that tooling could be kept at a minimum. I also know even simple products can hold unexpected cost. I hope costs will be low
Time to First Sale (remaining)	6 mos-1 yr	30%	My hope again is that the design/tooling for this undertaking will be extremely do-able. Market testing/strategy will also take time and if I can help with anything, I'm happy to!
Confidence in Concept Claims made in description		60%	This isn't just something we put up and forgot about. We use it without thinking daily. It's a concept as simple as wheels on a suitcase - it just works. Others ask to buy it.
Proprietary Protection Status	2 of 5 Patent Pending		I've submitted & received confirmation. I have not submitted this to a professional for assessment yet. However, I have researched extensively & found nothing similar.

Concept Score & Diagnostics

Merwyn Concept Score

With Confidence Bands

Pessimistic
80% odds
of at Least

Most Likely
50% odds
of at Least

Optimistic
20% odds
of at Least

23%

35%

53%

Concept Diagnostics	Red	Yellow	Green
Percentile Group	Bottom 40%	Middle 40%	Top 20%
Overt Benefit
Reason to Believe
Dramatic Difference

Listing #: USA.76.091209.002	Page 2 of 5	Date Posted: 2009-09-30
©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911

Inventor Commentary & Alternative Development Scenarios

Inventor(s) Sales Goals
Minimum Goal	$50,000	Current GOAL	$0.2 M

Take back 50% of your cupboard! Dock your lids in a hidden and handy port underneath!

Inventor(s) Commentary:
Thanks so much for considering the Space Port! I'm deeply committed to a Win/Win.
I want to help you achieve your earnings goals.

Here's a link to one forum clearly showing the need out there: http://ths.gardenweb.com/forums/load/organ/msg071757551908.html

This is just one of over 100 innovations and concepts I'm excited to share. As a stay-at-home "mom-treprenuer" I'm devoted to my family & my dreams in hopes of blessing lives. I've been given the Points of Light award by Pres. Bush (Senior).

CURRENT SALES FORECAST
Sales & Marketing Support Level	Conservative 80% odds of selling	Most Likely 50% odds of selling	Aggressive 20% odds of selling
Ultra Low	$1	$120,000	$780,000
Low Support	$1.7 M	$3.7 M	$7.0 M
Medium Support	$14.8 M	$25.8 M	$40.8 M
High Support	$42.3 M	$69.9 M	$108.8 M
Ultra High	$78.7 M	$133.0 M	$203.9 M

If MARKETING CONCEPT Improved (Increase Concept Score by +20 Points)
Sales & Marketing Support Level	Conservative 80% odds of selling	Most Likely 50% odds of selling	Aggressive 20% odds of selling
Ultra Low	$2	$200,000	$1.2 M
Low Support	$2.8 M	$6.1 M	$11.1 M
Medium Support	$25.5 M	$41.6 M	$63.0 M
High Support	$71.6 M	$114.7 M	$167.8 M
Ultra High	$135.1 M	$214.2 M	$309.0 M

If PRODUCT/SERVICE Improved (Increase Repeat Rate & Number of Repeats by 30% and Revenue Per Purchase 20%)
Sales & Marketing Support Level	Conservative 80% odds of selling	Most Likely 50% odds of selling	Aggressive 20% odds of selling
Ultra Low	$1	$170,000	$1.1 M
Low Support	$2.3 M	$5.1 M	$10.0 M
Medium Support	$20.3 M	$35.0 M	$57.9 M
High Support	$56.8 M	$96.3 M	$156.5 M
Ultra High	$107.7 M	$182.4 M	$288.5 M

If MARKETING CONCEPT and PRODUCT/SERVICE Improved (Increase Concept +20 Points, Repeat Rate & Number of repeats by 30% and Revenue per purchase 20%)
Sales & Marketing Support Level	Conservative 80% odds of selling	Most Likely 50% odds of selling	Aggressive 20% odds of selling
Ultra Low	$2	$280,000	$1.7 M
Low Support	$3.8 M	$8.3 M	$15.7 M
Medium Support	$34.2 M	$57.1 M	$89.3 M
High Support	$95.5 M	$155.0 M	$241.6 M
Ultra High	$180.3 M	$291.1 M	$446.8 M

Listing #: USA.76.091209.002	Page 3 of 5	Date Posted: 2009-09-30
©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911

Additional Details

Fair Market Royalty (%)
	Conservative - 80% Odds Royalty Percentage		Most Likely - 50% Odds Royalty Percentage		Aggressive - 20% Odds Royalty Percentage
At CURRENT State & Status	1.4%		1.9%		2.5%
Sales & Marketing Support Level	Annual Inventor Royalty Revenue				3 Year Value to Inventor If 50% Odds
	80% Odds	50% Odds		20% Odds
Ultra Low Support	$1,000	$2,700		$5,100	$8,000
Low Support	$17,000	$35,000		$59,000	$100,000
Medium Support	$130,000	$230,000		$360,000	$690,000
High Support	$350,000	$620,000		$970,000	$1.9 M
Ultra High Support	$690,000	$1.2 M		$1.8 M	$3.6 M

Sales & Marketing Support Level Assumptions
Sales & Marketing Support Level Assumptions	Sample Numbers		% Aware x % Distribution (Aware & Able)	Inventor Confidence
Sales & Marketing Support Level Assumptions	% Distribution	% Awareness	% Aware x % Distribution (Aware & Able)	Inventor Confidence
Ultra Low Support (Word of Mouth)	5%	3%	0.2%	%
Low Support (Small Company)	20%	10%	2%	N/A
Medium Support (Medium Sized Company)	50%	25%	13%	N/A
High Support (Large Company)	75%	45%	34%	N/A
Ultra High Support (Mega or Niche)	90%	70%	63%	N/A

Graph of EQUIVALENT (Awareness x Distribution) Combinations

NAICS Industry Codes
For This Invention

72131 - Rooming and Boarding Houses

45299 - All Other General Merchandise Stores

45291 - Warehouse Clubs and Supercenters

45211 - Department Stores

44211 - Furniture Stores

Patent Numbers that apply to this Product/Service

61/171,522

Inventor(s) PEDIGREE
Years EXPERIENCE in related industry	7
GRANTED Patents	0
Licensing Deals SIGNED	0
Innovations that have SHIPPED	0

For USA Patents: Utility Patent = 7 digit number, Design Patent starts with D, Planet Patent starts with PP. Provisional Application "61/xxx,xxx", Non provisional application "12/xxx,xxx", Design patent application "29/xxx,xxx"

CAUTION: This Merwyn Business Simulation Research Report includes no warranty or guarantee. Results and opinions should be considered rough and directional in nature. This is because the report is based upon inventor-supplied data and simplified modeling methods. If you are looking to invest, distribute, purchase or become involved with this innovation, in any way, we strongly urge you to validate the inventor data and sales forecasts BEFORE committing yourself or your resources. Merwyn Research, Inc. shall not be responsible for any liability or damages arising out of the failure to perform such investigation and validation. Changes in the concept description, product, pricing, or input assumptions will almost certainly change results.

Listing #: USA.76.091209.002	Page 4 of 5	Date Posted: 2009-09-30
©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911

Additional Forecasts for Other Countries

Annual Sales - Probability Forecast - Canada
Sales & Marketing Support Level	Conservative 80% odds of selling	Most Likely 50% odds of selling	Aggressive 20% odds of selling
Ultra Low	$0	$20,000	$120,000
Low Support	$260,000	$590,000	$1.1 M
Medium Support	$2.4 M	$4.1 M	$6.5 M
High Support	$6.7 M	$11.1 M	$17.3 M
Ultra High	$12.5 M	$21.1 M	$32.3 M

Annual Sales - Probability Forecast - United Kingdom
Sales & Marketing Support Level	Conservative 80% odds of selling	Most Likely 50% odds of selling	Aggressive 20% odds of selling
Ultra Low	$0	$35,000	$220,000
Low Support	$470,000	$1.0 M	$2.0 M
Medium Support	$4.2 M	$7.2 M	$11.5 M
High Support	$11.9 M	$19.7 M	$30.6 M
Ultra High	$22.1 M	$37.4 M	$57.3 M

Forecast are calculated based on population, (PPP) purchasing power parity, International Trade, Urbanization and the Human Growth Index.
Forecast can be skewed for some industries, so for best results, adjusting the number of final decision makers for every country is recommended.

Listing #: USA.76.091209.002	Page 5 of 5	Date Posted: 2009-09-30
©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911