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ChicWiz or La Pisseuse flushable female urinating device for women There are currently no reviews for this Innovation.
| ChicWiz or La Pisseuse
flushable female urinating device for women |
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The ChicWiz/La Pisseuse is the first and only flushable female urinary device for women allowing women to stand while urinating thereby avoiding wet & filthy toilet seats. |
 Annual Sales Forecast for USA * | Innovation Status |
Idea |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
Development
Status |
Proprietary
Protection Status |
Concept
Score |
| Ultra Low |
$0 |
$3,000 |
$16,000 |
2 of 5
Successful Prototypes
|
2 of 5
Patent Pending
|
60 29 is
Average
|
| Low Support |
$32,000 |
$83,000 |
$160,000 |
| Medium Support |
$260,000 |
$550,000 |
$950,000 |
| High Support |
$710,000 |
$1.5 M |
$2.5 M |
Remaining Time & Cost to First Sale |
| Ultra High |
$1.3 M |
$2.7 M |
$4.4 M |
1-2 yrs
|
$1M-$10M
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ChicWiz or La Pisseuse
- flushable female urinating device for women
Final Decision Maker: Facilities Management/Janitorial Services for Large Venues/Consumers
The ChicWiz/La Pisseuse - the first and only flushable urinating device for women. Final Decision Maker - Women between the ages of 14 and 85. Introducing the ChicWiz or La Pisseuse, the first and only flushable urinating device for women. The ChicWiz/La Pisseuse allows women to urinate while standing in order to avoid sitting on filthy and bacteria soaked toilet seats in public restrooms such as at stadiums, concerts halls, airports/airplanes, movie theatres, shopping malls, and any venue serving a large population of women. In an effort to avoid the filth and bacteria of public restrooms, women are forced to squat or prop themselves up when urinating. This is unnatural, it sprays everywhere, and it is dangerous. With the increased use of public facilities, it is getting more and more difficult for women to navigate around a filthy commode. There are no reasonable options to date. The ChicWiz/La Pisseuse addresses this problem in all venues but particularly in venues catering to a large number of attendees, i.e., stadiums, concert halls, airports, movie theaters, shopping malls and high traffic retail, etc. This is a huge number of women. Example: The stadiums in the United States serving only the major league sports (MLB, NFL, NBA, and NHL) had 122,150,877 in total attendance in 2007/2008. That comes out to roughly 61,000,000 million women at just the four major league games alone, many of whom frequent the restroom more than once during a game. Women are now more mobile, we are greater in numbers (52% of the population), and we frequent events like never before. The most exciting part of this invention is not that the ChicWiz/La Pisseuse is desperately needed (it is), or that it will be extremely cheap to manufacture, but that it is a consumable that over 50% of the population will use, and use only once. The need is ad infinitum. Conservative potential, revenue projections per year in the US: $18.6M Optimistic, potential, revenue projections per year in the US: $37.3M Pessimistic, potential, revenue projections per year in the US: $7.5M SEEKING: Materials Engineer, Manufacturing Engineer, Investor, and Marketing
| $68.00 for 5000 units (wholesale) | Seeking: Research, Purchase, Investment, Distribution, Manufacturing/R&D |
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* Consumption sales forecast. Does not include "Random" events or "Inventory Fill". Forecast is for Year 1 for Large or Year 2 for Small Companies.
Forecast should be read as ..."With Low marketing support there is an 80% odds of achieving sales of at least... |
| Listing #: USA.76.080909.001 |
Page 1 of 5 |
Date Posted: 2009-08-23 |
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| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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Report Assumptions and Inventor(s) Commentary
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| Inventor(s) Assumptions |
"Most Likely"
Estimate |
Confidence |
Inventor(s) Commentary
Data Source or Basis for Assumptions |
| # of Possible Final Decision Makers |
45,050 |
30% |
Female attendance-US large venues[airports 19K][movie theatres 40K] [sports stadiums 4.1K][perf. arts & museums 27K] # of venues combined 90,100.(Only ultra large venues included.)
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| Revenue per First Purchase |
$340.00 |
30% |
Based on cost of toilet seat covers, avg. $68/5000 units. 2.9B female attendees/5000 = 578,400 pkgs/90,100 facilities = avg. 6.4 pkgs/facility/year. $68 X 6.4 pkgs = $435.20. |
| % that will Repeat |
60% |
30% |
No comparisons for the use and repeat sale rate. Toilet seat covers are only used when a woman MUST sit and not when they urinate. Urination is much more frequent than defecating. |
| Number of Annual Repeats |
1 |
30% |
Earlier estimates are purchases for the year. The next purchase will most likely be the same for the upcoming year. If traffic increases at venues so will the repurchase pattern. |
| Revenue per Repeat Purchase |
$272.20 |
30% |
Guestimating a drop of 20% in industrial purchase due to fluxuations in traffic, public restroom habits, purchasing of purse packets at retail level, economy, over supply, etc. |
| Reseller (Trade) Margin |
25% |
30% |
Based upon toilet seat protectors, they are mostly sold through wholesalers. The device can also be packaged to the end consumer so a woman can carry a pack in one's purse. |
| Producer Profit (EBITD) |
15% |
30% |
Reference data does not address this type of invention. Since the material cost are low and the potential sales are very high, it seems these #s should be higher for 1st to mkt. |
| |
| Innovation Status |
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Development
Status |
2 of 5
Successful Prototypes
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I've constructed and tested several prototypes with success. I need to locate a manufacturer that can produce 200-300 samples for further refining and testing. |
| Cost to First Sale (remaining) |
$1M-$10M |
30% |
Costs include engineering design of the device, materials engineering, and equipment manufacturing engineering. I received ball park cost estimates from a manufacuturing designer. |
| Time to First Sale (remaining) |
1-2 yrs |
30% |
It is a low tech device that should be quick to fine tune its design, and determine preferred materials. Most of the time will be in manufacturing equip. and in marketing/sales. |
| Confidence in Concept Claims made in description |
60% |
I have made four prototypes. Each prototype resulted in modifications to the design. The current design has been tested four times and has been successful each time. |
Proprietary
Protection Status |
2 of 5
Patent Pending
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The invention originally had a provisional patent that expired in March of 2008. The full patent filing was done on August 7, 2009. |
| Concept Score & Diagnostics |
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| Concept Diagnostics |
Red |
Yellow |
Green |
| Percentile Group |
Bottom 40% |
Middle 40% |
Top 20% |
| Overt Benefit |
|
|
 |
| Reason to Believe |
 |
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| Dramatic Difference |
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|
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| Listing #: USA.76.080909.001 |
Page 2 of 5 |
Date Posted: 2009-08-23 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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Inventor Commentary & Alternative Development Scenarios
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| Inventor(s) Sales Goals |
| Minimum Goal |
$0.5 M |
Current GOAL |
$2 M |
ChicWiz/La Pisseuse
The first and only flushable female urinating device. |
Inventor(s) Commentary:
Only large venues were included in projections. The uses and revenues extend much greater than my projections and would include shopping malls, hospitals, colleges/universities, public or private companies, individual retail establishments, porta-potty companies, non-profit organizations. Further, the ChicWiz/La Pisseuse can be packaged to the end consumer to be sold in grocery stores, bath & linen stores, pharmacies, and in dispensers in public restrooms. |
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CURRENT SALES FORECAST |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$0 |
$3,000 |
$16,000 |
| Low Support |
$32,000 |
$83,000 |
$160,000 |
| Medium Support |
$260,000 |
$550,000 |
$950,000 |
| High Support |
$710,000 |
$1.5 M |
$2.5 M |
| Ultra High |
$1.3 M |
$2.7 M |
$4.4 M |
If MARKETING CONCEPT Improved (Increase Concept Score by +20 Points) |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$0 |
$4,100 |
$22,000 |
| Low Support |
$44,000 |
$110,000 |
$220,000 |
| Medium Support |
$360,000 |
$740,000 |
$1.3 M |
| High Support |
$950,000 |
$2.0 M |
$3.3 M |
| Ultra High |
$1.7 M |
$3.6 M |
$5.9 M |
If PRODUCT/SERVICE Improved (Increase Repeat Rate & Number of Repeats by 30% and Revenue Per Purchase 20%) |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$0 |
$4,000 |
$22,000 |
| Low Support |
$42,000 |
$110,000 |
$220,000 |
| Medium Support |
$340,000 |
$740,000 |
$1.3 M |
| High Support |
$900,000 |
$1.9 M |
$3.5 M |
| Ultra High |
$1.7 M |
$3.5 M |
$6.2 M |
If MARKETING CONCEPT and PRODUCT/SERVICE Improved (Increase Concept +20 Points, Repeat Rate & Number of repeats by 30% and Revenue per purchase 20%) |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$0 |
$5,400 |
$30,000 |
| Low Support |
$57,000 |
$150,000 |
$300,000 |
| Medium Support |
$450,000 |
$990,000 |
$1.8 M |
| High Support |
$1.2 M |
$2.6 M |
$4.7 M |
| Ultra High |
$2.3 M |
$4.8 M |
$8.4 M |
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| Listing #: USA.76.080909.001 |
Page 3 of 5 |
Date Posted: 2009-08-23 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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Additional Details
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| Fair Market Royalty (%) |
| |
Conservative - 80% Odds
Royalty Percentage |
Most Likely - 50% Odds
Royalty Percentage |
Aggressive - 20% Odds
Royalty Percentage |
| At CURRENT State & Status |
1.4% |
2.2% |
3.2% |
Sales & Marketing
Support Level |
Annual Inventor Royalty Revenue |
3 Year Value
to Inventor
If 50% Odds |
| 80% Odds |
50% Odds |
20% Odds |
| Ultra Low Support |
$31 |
$88 |
$190 |
$260 |
| Low Support |
$520 |
$1,200 |
$2,300 |
$3,700 |
| Medium Support |
$3,500 |
$7,900 |
$14,000 |
$24,000 |
| High Support |
$9,300 |
$21,000 |
$38,000 |
$63,000 |
| Ultra High Support |
$17,000 |
$38,000 |
$68,000 |
$110,000 |
| Sales & Marketing Support Level Assumptions |
| Sales & Marketing Support Level Assumptions |
Sample Numbers |
% Aware x
% Distribution
(Aware & Able) |
Inventor
Confidence |
| % Distribution |
% Awareness |
| Ultra Low Support (Word of Mouth) |
5% |
3% |
0.2% |
N/A |
| Low Support (Small Company) |
20% |
10% |
2% |
% |
| Medium Support (Medium Sized Company) |
50% |
25% |
13% |
N/A |
| High Support (Large Company) |
75% |
45% |
34% |
N/A |
| Ultra High Support (Mega or Niche) |
90% |
70% |
63% |
N/A |
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Graph of EQUIVALENT (Awareness x Distribution) Combinations
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NAICS Industry Codes
For This Invention |
| 56199 - All Other Support Services |
| 56172 - Janitorial Services |
| 56121 - Facilities Support Services |
| 42499 - Other Miscellaneous Nondurable Goods Merchant Who... |
| 32229 - Other Converted Paper Product Manufacturing |
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| Patent Numbers that apply to this Product/Service |
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| Inventor(s) PEDIGREE |
| Years EXPERIENCE in related industry |
0 |
| GRANTED Patents |
0 |
| Licensing Deals SIGNED |
0 |
| Innovations that have SHIPPED |
0 |
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For USA Patents: Utility Patent = 7 digit number, Design Patent starts with D, Planet Patent starts with PP. Provisional Application "61/xxx,xxx", Non provisional application "12/xxx,xxx", Design patent application "29/xxx,xxx"
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CAUTION: This Merwyn Business Simulation Research Report includes no warranty or guarantee. Results and opinions should be considered rough and directional in nature. This is because the report is based upon inventor-supplied data and simplified modeling methods. If you are looking to invest, distribute, purchase or become involved with this innovation, in any way, we strongly urge you to validate the inventor data and sales forecasts BEFORE committing yourself or your resources. Merwyn Research, Inc. shall not be responsible for any liability or damages arising out of the failure to perform such investigation and validation. Changes in the concept description, product, pricing, or input assumptions will almost certainly change results.
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| Listing #: USA.76.080909.001 |
Page 4 of 5 |
Date Posted: 2009-08-23 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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Additional Forecasts for Other Countries
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 Annual Sales - Probability Forecast - Canada |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$0 |
$480 |
$2,500 |
| Low Support |
$5,100 |
$13,000 |
$26,000 |
| Medium Support |
$41,000 |
$87,000 |
$150,000 |
| High Support |
$110,000 |
$240,000 |
$400,000 |
| Ultra High |
$200,000 |
$420,000 |
$700,000 |
 Annual Sales - Probability Forecast - United Kingdom |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$0 |
$850 |
$4,500 |
| Low Support |
$9,100 |
$23,000 |
$46,000 |
| Medium Support |
$73,000 |
$150,000 |
$270,000 |
| High Support |
$200,000 |
$420,000 |
$700,000 |
| Ultra High |
$360,000 |
$750,000 |
$1.2 M |
Forecast are calculated based on population, (PPP) purchasing power parity, International Trade, Urbanization and the Human Growth Index.
Forecast can be skewed for some industries, so for best results, adjusting the number of final decision makers for every country is recommended.
| Listing #: USA.76.080909.001 |
Page 5 of 5 |
Date Posted: 2009-08-23 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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