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Water Station Portable Water Station for Campers There are currently no reviews for this Innovation.
| Water Station
Portable Water Station for Campers |
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Colapsible two tiered support to hold a 5 gallon water jug and dishpan. |
 Annual Sales Forecast for USA * | Innovation Status |
Idea |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
Development
Status |
Proprietary
Protection Status |
Concept
Score |
| Ultra Low |
$0 |
$22,000 |
$160,000 |
5 of 5
Shipping & Selling
|
5 of 5
Granted Patent Claims
|
32 29 is
Average
|
| Low Support |
$310,000 |
$790,000 |
$1.7 M |
| Medium Support |
$2.7 M |
$5.5 M |
$10.0 M |
| High Support |
$7.9 M |
$15.5 M |
$27.3 M |
Remaining Time & Cost to First Sale |
| Ultra High |
$14.6 M |
$28.8 M |
$50.5 M |
< 6 months
|
< $10k
|
Water Station
- Portable Water Station for Campers
Final Decision Maker: Campers, boaters, hikers, tailgaters, military, boy and girl scouts, hunters, fishermen, outdoor enthusiasts, FEMA and other disaster relief organizations, etc.
The Water Station is a two tiered support that holds a 5 gallon collapsible water jug and a dishpan. One piece, quick set-up,heavy duty, and only weighs 7 lbs. With limited table space there is finely a place to put the water jug. With the lower support that holds the dishpan to catch the water, this unique design keeps the ground dry. We feel that the Water Station has great potential in todays market. We just completed a product test in a store in Michigan and this store is forwarding paperwork to cooperate for approval to have the Water Station sold in their midwestern chain of stores. In November, 2008, we were invited to a local Walmart for a product review and received approval signatures from 8 out of 8 stores that attended. They were all very excited about carrying the Water Station in their stores. However, cooperate felt we were not a large enough company to fulfill the potential demand for the Water Station. We donated 4 dozen Water Stations to the US soldiers in Aphganistan and Iraq and received very positive emails from them. They stated that they were using it for washing their hands before eating (when they had no means of doing this before) and washing their face and brushing their teeth. At night a few were using the "two tiered support" to sit on while setting their laptop on the top teir to write emails to family. The Water Station would also be essential in a disaster situation, where running water is not available. FEMA and other disaster relief organizations should have this product to give out to the thousands of families that need them. This product is not only for the outdoor enthusiasts but, as an RN for 27 years, I know how important it is to wash your hands with running water and soap - elliminating germs and reducing illnesses. The Water Station makes it easy and convenient to wash your hands. It allows you to "take the kitchen sink with you". Most of our customers have said, "the Water Station should have been invented a long time ago ... I was putting the 5 gallon water jug on the picnic table and was standing in mud". The coolapsible water jugs were invented 40+ years ago and there has never been a place to set them. The annual sales for the coolapsible water jugs have been in the millions (source - Reliance Products).
| $13.99 for one unit | Seeking: Purchase, Investment, Distribution, Manufacturing/R&D |
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* Consumption sales forecast. Does not include "Random" events or "Inventory Fill". Forecast is for Year 1 for Large or Year 2 for Small Companies.
Forecast should be read as ..."With Low marketing support there is an 80% odds of achieving sales of at least... |
| Listing #: USA.76.042009.003 |
Page 1 of 5 |
Date Posted: 2009-04-24 |
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| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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Report Assumptions and Inventor(s) Commentary
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|
| Inventor(s) Assumptions |
"Most Likely"
Estimate |
Confidence |
Inventor(s) Commentary
Data Source or Basis for Assumptions |
| # of Possible Final Decision Makers |
50,000,000 |
80% |
Outdoor Industry Association reports say 50% of Americans participate in outdoor activities.
|
| Revenue per First Purchase |
$13.99 |
90% |
Most people will buy one Water Station. Some will buy a second station for a family member or a friend. |
| % that will Repeat |
N/A |
N/A |
|
| Number of Annual Repeats |
N/A |
N/A |
|
| Revenue per Repeat Purchase |
N/A |
N/A |
|
| Reseller (Trade) Margin |
43% |
80% |
We are using these estimates based on the business simulation guidelines. |
| Producer Profit (EBITD) |
14% |
70% |
We took an average of the industry segment data of 14.1%, averaging the manufactures needed to build the Water Station. We feel this product will have more value if mass produced. |
| |
| Innovation Status |
|
Development
Status |
5 of 5
Shipping & Selling
|
The Water Station is a finished product. US Patent number, 7,100,877 We have over 4,000 units in our warehouse and are selling them at this time. |
| Cost to First Sale (remaining) |
< $10k |
90% |
We currently have 4,000 Water Stations in our warehouse and are shipping them at this time. |
| Time to First Sale (remaining) |
< 6 months |
90% |
We have 4,000 Water Stations in our warehouse and an established company would be able to gain the required distribution channels. |
| Confidence in Concept Claims made in description |
80% |
Customers say the Water Station should have been invented a long time ago. The 5 gallon water jug has been around for years. Finely a place to put it other than on the picnic table |
Proprietary
Protection Status |
5 of 5
Granted Patent Claims
|
USA utility patent number, 7,100,877 granted 09/05/2006. Canadian patent application number, 2,472,802 |
| Concept Score & Diagnostics |
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| Concept Diagnostics |
Red |
Yellow |
Green |
| Percentile Group |
Bottom 40% |
Middle 40% |
Top 20% |
| Overt Benefit |
 |
|
|
| Reason to Believe |
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|
|
| Dramatic Difference |
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| Listing #: USA.76.042009.003 |
Page 2 of 5 |
Date Posted: 2009-04-24 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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Inventor Commentary & Alternative Development Scenarios
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| Inventor(s) Sales Goals |
| Minimum Goal |
$0.8 M |
Current GOAL |
$4 M |
Water Station supporting a 5 gallon water jug and a dishpan with a pouch on the side to hold accessories. |
Inventor(s) Commentary:
We just completed a product test in a store in Michigan and the store is forwarding paperwork to cooperate. 8 out of 8 local Walmart stores showed interest in the Water Station. We donated Stations to the military and received positive feedback. FEMA and other disaster relief organizations could use this product. The 5 gallon collapsible water jug has been on the market for over 40 years with sales in the millions annually. No one has ever designed a product to set the jug on, til now. |
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CURRENT SALES FORECAST |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$0 |
$22,000 |
$160,000 |
| Low Support |
$310,000 |
$790,000 |
$1.7 M |
| Medium Support |
$2.7 M |
$5.5 M |
$10.0 M |
| High Support |
$7.9 M |
$15.5 M |
$27.3 M |
| Ultra High |
$14.6 M |
$28.8 M |
$50.5 M |
If MARKETING CONCEPT Improved (Increase Concept Score by +20 Points) |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$0 |
$37,000 |
$270,000 |
| Low Support |
$540,000 |
$1.3 M |
$2.7 M |
| Medium Support |
$4.7 M |
$9.2 M |
$16.3 M |
| High Support |
$13.7 M |
$26.2 M |
$44.0 M |
| Ultra High |
$25.5 M |
$48.5 M |
$81.3 M |
If MARKETING CONCEPT and PRODUCT/SERVICE Improved (Increase Concept +20 Points, Repeat Rate & Number of repeats by 30% and Revenue per purchase 20%) |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$0 |
$37,000 |
$270,000 |
| Low Support |
$540,000 |
$1.3 M |
$2.7 M |
| Medium Support |
$4.8 M |
$9.2 M |
$16.1 M |
| High Support |
$13.7 M |
$26.2 M |
$44.0 M |
| Ultra High |
$25.5 M |
$48.6 M |
$81.3 M |
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| Listing #: USA.76.042009.003 |
Page 3 of 5 |
Date Posted: 2009-04-24 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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Additional Details
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| Fair Market Royalty (%) |
| |
Conservative - 80% Odds
Royalty Percentage |
Most Likely - 50% Odds
Royalty Percentage |
Aggressive - 20% Odds
Royalty Percentage |
| At CURRENT State & Status |
1.8% |
2.8% |
3.9% |
Sales & Marketing
Support Level |
Annual Inventor Royalty Revenue |
3 Year Value
to Inventor
If 50% Odds |
| 80% Odds |
50% Odds |
20% Odds |
| Ultra Low Support |
$310 |
$860 |
$1,700 |
$2,600 |
| Low Support |
$5,500 |
$13,000 |
$23,000 |
$38,000 |
| Medium Support |
$38,000 |
$82,000 |
$140,000 |
$250,000 |
| High Support |
$110,000 |
$230,000 |
$390,000 |
$690,000 |
| Ultra High Support |
$210,000 |
$430,000 |
$730,000 |
$1.3 M |
| Sales & Marketing Support Level Assumptions |
| Sales & Marketing Support Level Assumptions |
Sample Numbers |
% Aware x
% Distribution
(Aware & Able) |
Inventor
Confidence |
| % Distribution |
% Awareness |
| Ultra Low Support (Word of Mouth) |
5% |
3% |
0.2% |
% |
| Low Support (Small Company) |
20% |
10% |
2% |
N/A |
| Medium Support (Medium Sized Company) |
50% |
25% |
13% |
N/A |
| High Support (Large Company) |
75% |
45% |
34% |
N/A |
| Ultra High Support (Mega or Niche) |
90% |
70% |
63% |
N/A |
|
Graph of EQUIVALENT (Awareness x Distribution) Combinations
 |
NAICS Industry Codes
For This Invention |
| 33992 - Sporting and Athletic Goods Manufacturing |
| 42391 - Sporting and Recreational Goods and Supplies Merc... |
| 71399 - All Other Amusement and Recreation Industries |
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| |
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| Patent Numbers that apply to this Product/Service |
| 7100877 |
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| |
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| |
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| Inventor(s) PEDIGREE |
| Years EXPERIENCE in related industry |
4 |
| GRANTED Patents |
1 |
| Licensing Deals SIGNED |
0 |
| Innovations that have SHIPPED |
1 |
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For USA Patents: Utility Patent = 7 digit number, Design Patent starts with D, Planet Patent starts with PP. Provisional Application "61/xxx,xxx", Non provisional application "12/xxx,xxx", Design patent application "29/xxx,xxx"
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CAUTION: This Merwyn Business Simulation Research Report includes no warranty or guarantee. Results and opinions should be considered rough and directional in nature. This is because the report is based upon inventor-supplied data and simplified modeling methods. If you are looking to invest, distribute, purchase or become involved with this innovation, in any way, we strongly urge you to validate the inventor data and sales forecasts BEFORE committing yourself or your resources. Merwyn Research, Inc. shall not be responsible for any liability or damages arising out of the failure to perform such investigation and validation. Changes in the concept description, product, pricing, or input assumptions will almost certainly change results.
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| Listing #: USA.76.042009.003 |
Page 4 of 5 |
Date Posted: 2009-04-24 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
|
Additional Forecasts for Other Countries
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 Annual Sales - Probability Forecast - Canada |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$0 |
$3,400 |
$26,000 |
| Low Support |
$50,000 |
$130,000 |
$270,000 |
| Medium Support |
$430,000 |
$870,000 |
$1.6 M |
| High Support |
$1.3 M |
$2.5 M |
$4.3 M |
| Ultra High |
$2.3 M |
$4.6 M |
$8.0 M |
 Annual Sales - Probability Forecast - United Kingdom |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$0 |
$6,100 |
$45,000 |
| Low Support |
$88,000 |
$220,000 |
$470,000 |
| Medium Support |
$770,000 |
$1.5 M |
$2.8 M |
| High Support |
$2.2 M |
$4.4 M |
$7.7 M |
| Ultra High |
$4.1 M |
$8.1 M |
$14.2 M |
Forecast are calculated based on population, (PPP) purchasing power parity, International Trade, Urbanization and the Human Growth Index.
Forecast can be skewed for some industries, so for best results, adjusting the number of final decision makers for every country is recommended.
| Listing #: USA.76.042009.003 |
Page 5 of 5 |
Date Posted: 2009-04-24 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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