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kBuilder Workshop simply create own professional website for small business There are currently no reviews for this Innovation.
| kBuilder Workshop
simply create own professional website for small business |
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A website workshop that requires no technical skills and allows people to create their own professional website that will be go live after a few hours of training. |
 Annual Sales Forecast for USA * | Innovation Status |
Idea |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
Development
Status |
Proprietary
Protection Status |
Concept
Score |
| Ultra Low |
$11 |
$1.2 M |
$8.4 M |
5 of 5
Shipping & Selling
|
1 of 5
Potential for Protection
|
35 29 is
Average
|
| Low Support |
$21.0 M |
$43.1 M |
$77.4 M |
| Medium Support |
$188.1 M |
$295.6 M |
$440.5 M |
| High Support |
$533.8 M |
$813.2 M |
$1.2 B |
Remaining Time & Cost to First Sale |
| Ultra High |
$1.0 B |
$1.5 B |
$2.2 B |
< 6 months
|
< $10k
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kBuilder Workshop
- simply create own professional website for small business
Final Decision Maker: Small Businesses Owners
The product we offer allows small business owners to very easily create their own simple professional website. The businesses will save time and money by attending the 2 half day workshops, and unlike other training courses there will be something tangible at the end of it - a website live on the internet. The workshop is very much a hand holding excersize following the 4 step process. As each workshop is 3.5 hours long it is more like a long meeting. As such it easily fits into a normal weeks scheduled workload. The product was developed with the assistance of many small businesses and focusses on keeping things simple. This is why basic word processing skills are the only requirement If you can type - you can build your website in a few hours. We have many testimonials to that affect and will happily pass them on. This product has been developed with NON technical people in mind. In Summary People with no technical skills will have a website live on the internet that they have created within a few hours. Importantly they will then be able to update it with ease from anywhere in the world where they have access to an internet connection.
| $750-1000 for Product for building and maintaining website, 2 x training workshops, 1 year web hosting, 2 years domain name registration, after course support for duration of hosting contract | Seeking: Purchase, Investment, Distribution |
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* Consumption sales forecast. Does not include "Random" events or "Inventory Fill". Forecast is for Year 1 for Large or Year 2 for Small Companies.
Forecast should be read as ..."With Low marketing support there is an 80% odds of achieving sales of at least... |
| Listing #: USA.76.040109.010 |
Page 1 of 5 |
Date Posted: 2009-04-19 |
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| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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Report Assumptions and Inventor(s) Commentary
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| Inventor(s) Assumptions |
"Most Likely"
Estimate |
Confidence |
Inventor(s) Commentary
Data Source or Basis for Assumptions |
| # of Possible Final Decision Makers |
26,000,000 |
80% |
As there are 26000000 small businesses we have taken a 100th of this figure. Some of these will not have a website and this product is ideal. It is also ideal for small new start.
|
| Revenue per First Purchase |
$1,000.00 |
80% |
We have sold this product in a small area of the West of Scotland at the prices stated (price varies depending on the exchange rate) |
| % that will Repeat |
80% |
90% |
This is based on experience over the past 3 years that indicate there is approximately a drop of of about 20% per year. Reason - Some of the businesses go out of business. |
| Number of Annual Repeats |
1 |
90% |
There is only a need to repeat once - although there are possible other upselling opportunities. |
| Revenue per Repeat Purchase |
$200.00 |
90% |
The websites are ALL hosted by us on our servers and they MUST be hosted on our servers as that is where the product resides. If the hosting fee is not paid the website goes down. |
| Reseller (Trade) Margin |
20% |
40% |
Our current relationship model in Glasgow has a 20 reseller value. Thsi is a model we are currently testing and will look at again soon. |
| Producer Profit (EBITD) |
20% |
70% |
There is no actual cost to the product - only incidentals like; training room hire, lunch, trainer costs, and marketing. Much would depend on marketing spend. |
| |
| Innovation Status |
|
Development
Status |
5 of 5
Shipping & Selling
|
The product (tool for cretaing websites + training course) has been used by about 150 small businesses in the west of Scotland to date. Ready to roll out into other regions. |
| Cost to First Sale (remaining) |
< $10k |
90% |
The product is ready to ship. It is proven. It needs marketing but those figures where not to be included in this estimate |
| Time to First Sale (remaining) |
< 6 months |
90% |
It is an easy product to seel. It is low cost and the value is percieved as high. It is all about getting into teh right organisations to market the product effectively. |
| Confidence in Concept Claims made in description |
90% |
We have helped in teh region of 150 small businesses get online using this tried and tested product with training course. |
Proprietary
Protection Status |
1 of 5
Potential for Protection
|
There is no such protection for the product. iT MAY BE POSSIBLE TO PROTECT THE PRODUCT BUT AS YET WE HAVE NOT ATTEMPTED TO GO DOWN THSI ROUTE. |
| Concept Score & Diagnostics |
|
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| Concept Diagnostics |
Red |
Yellow |
Green |
| Percentile Group |
Bottom 40% |
Middle 40% |
Top 20% |
| Overt Benefit |
|
 |
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| Reason to Believe |
 |
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| Dramatic Difference |
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| Listing #: USA.76.040109.010 |
Page 2 of 5 |
Date Posted: 2009-04-19 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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Inventor Commentary & Alternative Development Scenarios
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| Inventor(s) Sales Goals |
| Minimum Goal |
$1 M |
Current GOAL |
$9 M |
Inventor(s) Commentary:
This product has been subject to live and real testing over a period of approx 3 years in a confined geographical area (Glasgow - Scotland). Within that time approximately 150 businesses paid the equivelant of $1000 initially and $200-300 annually thereafter. This was achieved with limited resources and limited marketing.
If exposed to a much wider and larger market place with appropriate marketing then the potential income is very significant for this very simple and easy to understand product |
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CURRENT SALES FORECAST |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$11 |
$1.2 M |
$8.4 M |
| Low Support |
$21.0 M |
$43.1 M |
$77.4 M |
| Medium Support |
$188.1 M |
$295.6 M |
$440.5 M |
| High Support |
$533.8 M |
$813.2 M |
$1.2 B |
| Ultra High |
$1.0 B |
$1.5 B |
$2.2 B |
If MARKETING CONCEPT Improved (Increase Concept Score by +20 Points) |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$18 |
$2.0 M |
$13.5 M |
| Low Support |
$34.7 M |
$69.9 M |
$121.0 M |
| Medium Support |
$316.1 M |
$472.1 M |
$678.2 M |
| High Support |
$903.2 M |
$1.3 B |
$1.8 B |
| Ultra High |
$1.7 B |
$2.5 B |
$3.4 B |
If PRODUCT/SERVICE Improved (Increase Repeat Rate & Number of Repeats by 30% and Revenue Per Purchase 20%) |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$12 |
$1.4 M |
$9.7 M |
| Low Support |
$23.8 M |
$49.4 M |
$90.8 M |
| Medium Support |
$213.3 M |
$337.4 M |
$519.2 M |
| High Support |
$605.7 M |
$931.0 M |
$1.4 B |
| Ultra High |
$1.1 B |
$1.7 B |
$2.6 B |
If MARKETING CONCEPT and PRODUCT/SERVICE Improved (Increase Concept +20 Points, Repeat Rate & Number of repeats by 30% and Revenue per purchase 20%) |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$20 |
$2.3 M |
$15.7 M |
| Low Support |
$39.8 M |
$80.1 M |
$143.3 M |
| Medium Support |
$361.1 M |
$541.2 M |
$793.2 M |
| High Support |
$1.0 B |
$1.5 B |
$2.1 B |
| Ultra High |
$1.9 B |
$2.8 B |
$3.9 B |
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| Listing #: USA.76.040109.010 |
Page 3 of 5 |
Date Posted: 2009-04-19 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
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Additional Details
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|
| Fair Market Royalty (%) |
| |
Conservative - 80% Odds
Royalty Percentage |
Most Likely - 50% Odds
Royalty Percentage |
Aggressive - 20% Odds
Royalty Percentage |
| At CURRENT State & Status |
1.8% |
3% |
4.3% |
Sales & Marketing
Support Level |
Annual Inventor Royalty Revenue |
3 Year Value
to Inventor
If 50% Odds |
| 80% Odds |
50% Odds |
20% Odds |
| Ultra Low Support |
$24,000 |
$67,000 |
$140,000 |
$200,000 |
| Low Support |
$420,000 |
$930,000 |
$1.6 M |
$2.8 M |
| Medium Support |
$3.3 M |
$6.3 M |
$10.1 M |
$18.8 M |
| High Support |
$9.5 M |
$17.4 M |
$27.6 M |
$52.3 M |
| Ultra High Support |
$17.5 M |
$32.5 M |
$51.4 M |
$97.4 M |
| Sales & Marketing Support Level Assumptions |
| Sales & Marketing Support Level Assumptions |
Sample Numbers |
% Aware x
% Distribution
(Aware & Able) |
Inventor
Confidence |
| % Distribution |
% Awareness |
| Ultra Low Support (Word of Mouth) |
5% |
3% |
0.2% |
N/A |
| Low Support (Small Company) |
20% |
10% |
2% |
N/A |
| Medium Support (Medium Sized Company) |
50% |
25% |
13% |
N/A |
| High Support (Large Company) |
75% |
45% |
34% |
N/A |
| Ultra High Support (Mega or Niche) |
90% |
70% |
63% |
N/A |
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Graph of EQUIVALENT (Awareness x Distribution) Combinations
 |
NAICS Industry Codes
For This Invention |
| 54151 - Computer Systems Design and Related Services |
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| Patent Numbers that apply to this Product/Service |
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| Inventor(s) PEDIGREE |
| Years EXPERIENCE in related industry |
10 |
| GRANTED Patents |
0 |
| Licensing Deals SIGNED |
0 |
| Innovations that have SHIPPED |
3 |
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For USA Patents: Utility Patent = 7 digit number, Design Patent starts with D, Planet Patent starts with PP. Provisional Application "61/xxx,xxx", Non provisional application "12/xxx,xxx", Design patent application "29/xxx,xxx"
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CAUTION: This Merwyn Business Simulation Research Report includes no warranty or guarantee. Results and opinions should be considered rough and directional in nature. This is because the report is based upon inventor-supplied data and simplified modeling methods. If you are looking to invest, distribute, purchase or become involved with this innovation, in any way, we strongly urge you to validate the inventor data and sales forecasts BEFORE committing yourself or your resources. Merwyn Research, Inc. shall not be responsible for any liability or damages arising out of the failure to perform such investigation and validation. Changes in the concept description, product, pricing, or input assumptions will almost certainly change results.
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| Listing #: USA.76.040109.010 |
Page 4 of 5 |
Date Posted: 2009-04-19 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
|
Additional Forecasts for Other Countries
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 Annual Sales - Probability Forecast - Canada |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$2 |
$190,000 |
$1.3 M |
| Low Support |
$3.3 M |
$6.8 M |
$12.3 M |
| Medium Support |
$29.8 M |
$46.9 M |
$69.8 M |
| High Support |
$84.6 M |
$128.9 M |
$187.3 M |
| Ultra High |
$160.3 M |
$242.6 M |
$352.4 M |
 Annual Sales - Probability Forecast - United Kingdom |
Sales & Marketing
Support Level |
Conservative
80% odds
of selling |
Most Likely
50% odds
of selling |
Aggressive
20% odds
of selling |
| Ultra Low |
$3 |
$340,000 |
$2.4 M |
| Low Support |
$5.9 M |
$12.1 M |
$21.8 M |
| Medium Support |
$52.9 M |
$83.1 M |
$123.9 M |
| High Support |
$150.1 M |
$228.7 M |
$332.3 M |
| Ultra High |
$284.3 M |
$430.4 M |
$625.2 M |
Forecast are calculated based on population, (PPP) purchasing power parity, International Trade, Urbanization and the Human Growth Index.
Forecast can be skewed for some industries, so for best results, adjusting the number of final decision makers for every country is recommended.
| Listing #: USA.76.040109.010 |
Page 5 of 5 |
Date Posted: 2009-04-19 |
| ©2008. Eureka! Institute. All Rights Reserved. Patents Granted or Pending Eureka! Ranch International www.EurekaRanch.com (513) 271-9911 |
|
