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A US Department of Commerce, NIST/MEP Program For Stimulating Jobs & Wealth by Accelerating the Transition of USA Companies from Old Economy Business Models (commodity, price) to New Economy Success Models (innovation, technology, green)
Background: If you’re not meaningfully unique, you better be cheap. Companies
focused on a business strategy of innovation realize 50% higher
profitability than companies focused on a strategy of high quality,
voice of the customer or fast delivery (Georgia Tech 10.08).
The NIST/MEP Program Leverages Both Human and Digital Assets:
It helps companies accelerate market diversification through more profitable products, services, customers and markets. It does this by leveraging the NIST/MEP human
assets - a network of 1,600 innovation experts across the USA and the
digital assets of the USA National Innovation Marketplace.
The World’s Easiest To Shop Innovation Marketplace:
Instead of confusing patent and technology listings – the USA Marketplace
provides listings that are translated into easy to understand product
listings with risk adjusted sales forecasts. The result is company leaders are able
to understand and evaluate innovation opportunities in 60 seconds!
The World’s “Most Valuable” Inventor Marketing Tool: Independent research reports provide inventors with professional business credibility so their inventions are taken more seriously. Direct access to decision makers and fair market contract mediation services ensure that inventors get a fair royalty rate or purchase price.
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